Nike online shop

Nike is the largest manufacturer of sportswear and equipment in the world. The famous Swoosh logo is one of the most recognisable around, and their trademark 'Just Do It' is regarded as one of the top five slogans of the last century. Established as Blue Ribbon Sports in Oregon in 1964 distributing running shoes by Onitsuka Tiger, the Swoosh was first used on their own 'Nike' football boot seven years later, and continued to use it on further products as a sign of the company's innovation when it came to technological advances in footwear. Nike, named after the Greek goddess of victory, became the official name of the company in 1978. The launch of the Nike Air Max in 1987, complete with visible air bubbles in the heel, rocketed the company to number one and it has stayed there ever since. Always first to endorse top athletes, the partnership between Nike and Michael Jordan is legendary. The company continues to be involved in all sports, providing footwear, apparel and equipment to the world's top footballers, athletes, basketball stars, tennis players, skateboarders and golfers. They also provide football shirt sponsorship to a huge amount of international and club teams throughout the world, including Man United, Arsenal, Barcelona and Celtic. Nike basketball shoes are also a firm part of hip hop culture. The Air Force 1 is a bestseller, and now comes in almost two-thousand colour variations!